E-Commerce Solutions for a Local Coffee Shop
OVERVIEW
SERVICES
- E-Commerce Development & Optimization
- Website Development
- Subscription Management System
- SEO & Digital Marketing Strategy
- Product Photography & Branding
DELIVERABLES
- Custom Shopify Website with Integrated Shopping Cart
- Automated Subscription Service for Recurring Deliveries
- SEO Optimization to Increase Organic Visibility
- High-Quality Product Photography for Online Store
Laguna Coffee Company is a mother-daughter-owned specialty coffee roaster based in Laguna Beach, California. They source high-quality beans from small batch producers in Central America and Africa, roasting them in-house to ensure maximum freshness and rich flavors. As their business grew, they needed a robust e-commerce platform to streamline online orders, introduce a subscription model, and improve digital engagement. Their goal was to expand beyond local customers and create a scalable online coffee retail business.
CHALLENGES
Limited Online Sales & Visibility
Slow site performance, frequent downtimes, and low conversions.
No Subscription System
Customers had no easy way to subscribe for recurring coffee deliveries.
Low Search Engine Ranking
They struggled to attract new online customers due to weak SEO.
Manual Order Processing
The lack of automation made it difficult to track inventory and manage customer orders efficiently.
OUR APPROACH
With a growing demand for direct-to-consumer coffee sales, Laguna Coffee Company needed a seamless, customer-friendly online store with automated ordering and subscription options. Consult NTA developed a Shopify-powered e-commerce system, integrating a subscription model, SEO-optimized product pages, and high-quality visual content to create an engaging and conversion-focused digital storefront.